Green Is The New Black Friday 2025
This is the best time of the year to score some terrific deals on natural products and the sales are starting early this year! Get ready, the deals are coming in hot for Black Friday 2025!
This is a great time to support small businesses and brands who are creating healthier, ethically made products. Many brands below look forward to Black Friday as their biggest sales day all year. Plus, you can knock out some of your holiday shopping at a discount so it’s win/win for everyone.
I’ve rounded up deals for natural beauty, kids, wellness, and home products all in one place (scroll down for kids, wellness, and home). Keep checking back through Cyber Monday- I’ll add more deals as they get announced!
*Post contains affiliate links. All thoughts and opinions are always my own.
Green Is The New Black Friday 2025

Beauty Deals
100 Percent Pure:
Add $45 of full-priced products to cart to unlock Beauty Deals starting at $5
Shop here.
Activist Skincare
Starting now- Save 20% with code HOLIDAY20
Shop here
Aleavia
Starting Nov. 28th
30% Off Sitewide with code BF25, plus free shipping at $100
We love their body wash and hand soap. See the selection here.
ALPYN Beauty
Starting now:
30% Off Sitewide
Love this line!! The Super peptide barrier cream is a desert island product for me! Shop their products here.
Axiology
now – 12/2
Black Friday Sale: 25% off at Axiology with coupon code HOLIDAY25
- Valid now through 12/31 + can be combined with 25% off coupon!
- Free Shipping when you spend $40+ at Axiology
- Spend $75+ at Axiology and get a FREE Makeup Bag ($16 value) + Free Shipping
- Spend $100+ at Axiology and get a FREE Lip Balm ($16 value) + Free Makeup Bag ($16 value) + Free Shipping
I love their balmies! Shop here.
Beauty Heroes:
Tuesday, 11/25 through Monday, 12/1 (Members get early access on 11/24)
20% off sitewide*
Laurel Skin included at 20% off from Friday, November 28th – Monday, December 1st only
(Laurel is typically excluded from promotions, so please note this limited window.)
Love More Gift Tiers: With each spend level, your community will receive even more value — all automatically added to qualifying orders:
- Spend $125: Earth Harbor Sea Kiss Plumpy Lip Balm ($18 value)
- Spend $250: + Routine Sexy Sadie Botanic Body Oil ($42 value)
- Spend $375: + True Botanicals Bronze Well Regenerative Glow Drops ($120 value)
- Spend $500: + LILFOX Drippy Cocoon ($170 value)
Total possible value: $350 in gifts. Shop Here.
*Brand exclusions apply and Laurel Skin & Josh Rosebrook will join the sale on Friday
The Choosy Chick:
11/26/25 to 12/1/25
15% off with code THANKFUL. Orders over $50 will receive a FREE surprise doorbuster gift, while supplies last!
Shop the Choosy Chick here.
CocoKind
Starting now:
25% off everything + GWP starting at purchases of $75+. Shop here
Credo Beauty
Starting now:
Take 20% Off Sitewide! Some exclusions apply
The Detox Market:
Monday, 11/24 through Monday, 12/1 (some exclusions apply)
20% off sitewide and a full-size GWP from Odacité for customers who spend $200+
Take a look at their selection here!
Free shipping to US at $75. Shop here.
HENNÉ Organics
TBA
Shop here. See my full review of the line here.
Integrity Botanicals:
Tuesday Nov. 25th at 12 p.m. EST/ 9 a.m. PST
Save 20% off any order*! Code: BLACK20
*Some brand exclusions apply. Does not include May Lindstrom, Vintner’s Daughter, (M)anasi 7 and Laurel. Kypris, Maya Chia and Josh Rosebrook that normally don’t discount ARE included!!🎉
*Laurel IS included only on these specific dates: Friday 11/28 – Monday 12/1
Get your carts ready NOW because the first 75 customers who spend $300
*after the 20% off discount has been applied* will receive a free gift, valued at over $400! Gift will automatically show in the cart if you are one of the lucky ones!! Limited quantity available. Available while supplies last.
They have a huge selection!
Some Favorites: 100% Pure Coffee Bean Eye Cream and One Love Organics Vitamin C Body Polish
Check out their shop here.
Kosmatology
Starting now:
25% off sitewide with code CLEAN25
We are big fans of their foaming hand soap and lotion bars, which are great for kids and adults alike. Shop the products here.
Laurel Skin:
Friday – Monday
20% off sitewide with code MOLLY and a GWP!
-$300 purchase – receive a full-size 10ml Eye Serum ($82 value)
▪ $450 purchase – receive a full-size 50ml Honey Rose Spice Mask ($80 value)
You can see my full review of the line here. Shop their products here
OSEA :
Now through 12/1
- 🌊 Spend $125 → Get 4 FREE GIFTS ($70 VALUE)
- 🌊 Spend $175+ → 6 FREE GIFTS ($118 VALUE)
- 🌊 Spend $225+ → 7 FREE GIFTS ($166 VALUE)
Shop here. I love this line! Check out my full review of OSEA here
Home, etc. Sales

AirDoctor
Now thru 11/30
The lowest prices on air purifiers and save big on bundles. Our favorite air purifier!
Prices applied automatically when you shop through this link.
Almond Cow
Starting now- 12/3:
Everything is 25% off!
We love our Almond Cow and experiment with making so many different plant-based milks, along with other recipes. See my review and some favorite recipes here.
Boroux Water Purifier
Save 25% with code: HOLIDAY25
This is the workhorse of our household! They now have fluoride filters available and shower filters too! Shop here.
Dry Farm Wines
Extra bottle for a penny! Use this link for the offer.
Only the good stuff! Produced with organic and biodynamically grown grapes and without chemical finishing agents typically found in wine. Plus, less sugar which means less headaches! See my review here.
My Green Mattress
Starting now:
- SAVE $160 ON TWIN MATTRESSES*
- SAVE $225 ON QUEEN & FULL MATTRESSES*
- SAVE $300 ON KING MATTRESSES*
- SAVE 15% ON PURE ECO KIDS MATTRESS, EMILY CRIB, MATTRESS, BEDDING, AND BASES
Shop My Green Mattress Here
Natuary Home Cleaning
- Friday, November 28 – Sunday, November 30
- Offer: Sitewide 20% off – use code maisonpur to save 10% more on top of the sale!
- Exclusions: OxyBoost Powder
- Shipping: Free on orders $69+
Xtrema Cookware
11/24 – 11/27:
30% Off or more Site Wide 35% Off Sets & bundles
Their whole line is awesome, but if I had to get just one, I think the 10 inch Versa Braiser is the most versatile. Check out my cookware post for more info. Shop Xtrema here.
Kids Sales
Hanna Andersson PJ’s
Starting now: 50% off everything
These organic clothes and pajamas are a favorite in our house. They’re thick, hand-me-down quality, and come in many cute prints, character designs, and themes. They’re pricey, so I always stock up when there’s a sale. My kids have matching Christmas PJ’s. Popular characters sell out fast, so get them while you can!
Wellness Sales
RiseWell Oral Care
20% off with code THANKFUL
Seeking Health
Starting now:
25% sitewide or 30% with $200+ orders
These are some of the highest-quality supplements you can find. Check out my post about supplements for more. You can’t stack my code during the sale, unfortunately.
Check back towards the end of the week as I’ll be adding more until Cyber Monday. Happy shopping! xo
